Throughout its history, lego has benefitted from a range of production features. Lego has been able to create some of the most well-known toys around the world thanks to these features. They include a unique interlocking mechanism and the use plastic instead of other material. These unique features enabled the company to become the most popular toy maker around the globe.
In the 1960s, the business continued to expand rapidly. Dagny, Godtfred Kirk Christiansens cousin joined the company in the year 1960 as a model maker. Dagny was an expert in creating huge-scale models and worlds which were displayed in the showroom. This was a great method to highlight the possibilities of LEGO bricks, and to draw interest from children.
In 1971 the LEGO system began expanding into new areas by adding furniture pieces and dollhouses. In 1972, the system was further expanded by the addition of ships and boat sets that included floating hull pieces. In the 1960s, the company started its international expansion, selling its products in North America via a licensing arrangement with Samsonite.
In the 1980s, the company continued to grow and diversify, while also modernizing. This included the creation of a research and development department that has helped keep the LEGO system on top of its game in terms of innovations. The introduction of themed sets made it possible for users to build specific models, without having to figure it out on their own. This was the beginning of more intricate construction and also allowed children to gain an experience that was more hands-on with the legos.
